Orders and commissions
You’re piecing together sizes, finishes, deadlines and delivery details from different messages.
For makers, designers and creative business owners · Live online
Craft & Creative Business AI Growth Workshop
More time to make. More room to grow.
Build your first AI teammate around the work that takes you away from making: answering enquiries, preparing listings and following up with buyers.
You might be making a batch, packing orders and answering a stockist’s email on the same day. When the details live in your head, even a small enquiry can stop the workbench. Over two practical online half-days, we’ll show you how to set up AI support around the way you already work.
Tuesday 2 & Wednesday 3 February 2027 · Two live online half-days€399 per attendee
Who it’s for
When the same hands make the work and run the business
For owner-makers, family businesses and small creative teams already selling products or taking commissions — ceramics, textiles, jewellery, print, furniture, homewares and independent design studios. Whether you sell through your own shop, online marketplaces, fairs, galleries or stockists, you know your craft and your customers.
You don’t need to know how to code or have a dedicated marketing team.
Visibility and marketing
You have good photographs and a story worth telling. Turning them into listings, emails and posts takes time you don’t always have.
Stockists and wholesale
Retail enquiries, trade sheets and fair follow-ups get squeezed in around making and packing.
What you can actually make
A bigger order is welcome, but you still have to check time, costs and capacity before saying yes.
What you’ll build
Put what you know about your business where your team can use it
A Business Brain is a small set of information you’ve checked. Start with one product range or service: descriptions, sizes and materials, care instructions, FAQs, examples of your voice, and approved lead times or trade terms where appropriate. Record where each fact came from and who keeps it up to date. A document or spreadsheet is enough to start.
- Step 1Business Brain
- Step 2One repeatable job
- Step 3AI teammate
- Step 4Person reviews and decides
An AI teammate has one defined job, such as getting an enquiry ready for you to answer. An agent can also carry out agreed steps in connected tools when it has permission. We start with a version you can check and test before connecting it to live systems.
You choose which information AI can use. Your team approves prices, dates, creative decisions and anything sent to customers.
We use sample or anonymised information for exercises. Keep customer details, unreleased designs and trade-sensitive information out of unapproved tools.
Your AI team
Where could your creative business use an extra pair of hands?
Visibility & Product Listings
What it prepares
Turns one checked product record into a draft listing, care FAQ and clearer information for website visitors, search engines and AI search.
What you check or decide
Materials, dimensions, claims, imagery and what goes live.
Marketing & Launches
What it prepares
Uses your notes and photographs to draft a collection announcement, newsletter or fair follow-up in your voice.
What you check or decide
The story, creative direction and publication.
We build this one in the workshop
Enquiries & Stockists
What it prepares
Reads an example commission or wholesale enquiry, flags missing details, drafts a reply and suggests the next follow-up.
What you check or decide
Suitability, trade prices, capacity, dates and what gets sent.
Customer Care
What it prepares
Drafts answers from your approved care, delivery and returns information.
What you check or decide
Current order details, complaints and exceptions.
Orders & Studio Planning
What it prepares
Turns confirmed order details into a handover checklist or a weekly summary of work due.
What you check or decide
Stock, deadlines and what the studio can commit to.
You’ll build and test one first teammate. The other roles show where you could add support as your business grows.
Illustrative workshop case
Follow one stockist enquiry, from first message to follow-up
Aoife runs a small family ceramics studio. A shop sees the range and asks about stocking it, but hasn’t said how many pieces it wants or when they’re needed. The email waits while the studio finishes its orders.
- Step 1Shop discovers the range
- Step 2Stockist enquiry arrives
- Step 3AI flags missing details and drafts a reply
- Step 4Aoife checks capacity, price and dates
- Step 5A person replies and sets the follow-up
Draft replyDraft · awaiting maker review
“Thanks for getting in touch. Which pieces are you interested in, roughly how many would you need, and when would you like them?”
The workshop follows this same example from gathering product information, through writing the agent brief, to trying it on sample enquiries and deciding when it should hand back to a person.
- A draft the maker can review
- An explicit next step
- A shorter list of things to check
A jeweller can apply the same steps to a commission, a textile business to a retailer enquiry, and a design studio to a new project brief.
Programme
Two connected half-days
Two three-hour live online sessions, each with a 15-minute break. Session times to be confirmed (Europe/Dublin). Hands-on work, with a little space between sessions to try what you’ve learnt.
We bring the experts. You bring your challenges.
Day 1
Tuesday 2 February
Get the foundations ready
- 20 min
Choose one task worth improving
Map one repeated job and note where time or opportunities are lost.
- 40 min
Create your Business Brain
Build a first record for one collection, product or service using checked facts and examples.
- 35 min
Help the right buyers find and understand your work
Improve a draft listing or FAQ and identify missing information for buyers and AI search.
- 15 min
Break
- 55 min
Design the Enquiries & Stockists Teammate
Give it one job, the information it can use and a clear review step. Draft its instructions.
- 15 min
Prepare for the build
Choose two or three sample enquiries to test, including one that needs human judgement.
Day 2
Wednesday 3 February
Build, test and plan your first month
- 15 min
Pick up where we left off
Check the information and instructions you prepared on Day 1.
- 35 min
Walk the buyer’s journey
Connect discovery, enquiry, reply and follow-up. See where other teammates might help.
- 15 min
Break
- 70 min
Build and test your first AI teammate
Work through normal, incomplete and exceptional requests. Review drafts and fix where the agent guesses or goes too far.
- 25 min
Apply it to your own business
Adapt the example to a commission, stockist enquiry, online order question or project brief.
- 20 min
Set a 30-day pilot
Name the person responsible, choose a useful measure and plan when to review.
Outcomes
What you’ll leave with
A starter Business Brain for one range or service.
A clearer listing or FAQ draft based on facts about what you make.
A map of one job showing where the work starts, the information it needs and who checks it.
A first AI teammate you’ve tested on realistic examples and can review before using it with customers.
Simple working rules for permitted information, human approval and exceptions.
A 30-day plan with one owner and one measure, such as time to prepare a reply or the number of enquiries followed up.
Preparation: Bring a laptop, one listing or service description, and one enquiry you often receive with identifying details removed. If you don’t have one ready, you can use the workshop’s sample material.
Your host
Roisin Bennett
Founder, The AI Team
Roisin helps small businesses build AI support around the way their teams already work. She brings together experts in marketing, sales and practical AI implementation so owners can work through a real challenge and see what to do next.
Book a call with RoisinPart of The AI Team’s sector workshops. Same practical approach, built around the challenges of each kind of business.
FAQs
Questions makers ask
Do I need experience with AI?
No. Start with a task you know well. We’ll explain the build in plain English.
Is this for me if I work on my own or with family?
Yes. The examples suit owner-makers, family businesses and small creative teams. Choose a task you already handle regularly.
What if I sell at fairs or through stockists?
You can start with fair follow-ups, trade enquiries or a commission. An online shop is optional.
Will I have to change how I take orders?
Begin with a checked draft inside a simple exercise. Later you can see what can work with the tools you already use.
Will AI be making designs or quoting customers for me?
The first build prepares work for your review. You decide what you make and what prices, dates and terms you offer.
What will I need to bring?
A laptop, one product or service description and an anonymised example enquiry. You can use the workshop sample if you don’t have one ready.
How much does it cost?
€399 per attendee for both half-days.
When is it and how do I book?
2–3 February 2027, live online over two half-days. Register interest to receive the session times and booking details, or book a call with Roisin to talk it through.
Give yourself more time for the work people come to you for.
Bring one job that keeps pulling you away from making. We’ll help you work through it and build a first version you can test.
2–3 February 2027 · Two live online half-days · €399
Receive the session times and booking details when they’re confirmed.